- 25 Febbraio 2014
BDS Italy launches "Fields of Tomorrow? Fields of Apartheid," a video spoof contest to expose the true face of Israel at Expo 2015
In the video presentation of its pavilion at Expo 2015 in Milan, Israel has outdone itself in terms of propaganda, creating an image that could not be further from the truth. The beautiful Moran Atias talks of "120 years (!) of agricultural research" as well as "inventions that have helped put food on the table of millions of people around the world."
The 2,370-square-meter Israeli pavilion, entitled Fields of Tomorrow, will be next to the Italian pavilion (could it be anywhere else?) and will include a wall (how could it not?) with plants grown vertically, presenting Israel as an innovator in agriculture and water management.
But there is nothing innovative about Israel’s occupation, colonialism and apartheid. The reality is uprooted olive trees, shots fired at farmers in Gaza, land confiscation, water theft, appropriation of Palestinian brands such as Jaffa and the "diet" imposed on the people of Gaza complete with minimal calories calculations.
The use of irony has proven to be an effective means for revealing Israel’s true face, such as the brilliant Gaza Split, the video response to The Truth About the West Bank, Apartheid Adventures’ videos, Sodastream presents... and the Scarlett Johansson culture jamming.
Put your creativity to use to expose the true face of Israel. Whether you like making videos or just watching them, there will be something for everyone.
**Attention! The Israeli Foreign Ministry has already had the first video parody, which arrived from Gaza, removed from YouTube over copyright claims! The contest goes on! Our inventiveness versus Israel’s fabrications!
How to participate:
- Create a video parody. Suggested duration: 2-4 minutes
- Upload the video to YouTube (see the YouTube guide)
- The video will be added to the contest playlist
- As videos are submitted, we will ask everyone to share widely. Use the hashtag #FieldsOfApartheid
- From April 26 to 30, 2014, online voting will select the top videos.
The top three videos will be used to promote the campaign against Israel's presence at Expo 2015 from now through October 2015. The prize for all videos is to know that you played a part in unmasking Israel’s "excellences."
Grab your camera or cell phone ... and get started!